Assured Food Standards
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Assured Food Standards is a United Kingdom company which
license A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
s the Red Tractor quality mark, a
product certification Product certification or product qualification is the process of certifying that a certain product has passed performance tests and quality assurance tests, and meets qualification criteria stipulated in contracts, regulations, or specifications ...
programme that comprises a number of
farm assurance Farm assurance is product certification for agricultural products that emphasises the principles of quality assurance. The emphasis on quality assurance means that, in addition to product inspection, farm assurance schemes may include standards ...
schemes for food products, animal feed and fertilizer. The scheme is subject to frequent media scrutiny because of the systematic and routine
animal abuse Cruelty to animals, also called animal abuse, animal neglect or animal cruelty, is the infliction by omission (neglect) or by commission by humans of suffering or Injury, harm upon non-human animals. More narrowly, it can be the causing of harm ...
that happens at Red Tractor assured farms.


History

The Red Tractor scheme was launched in 2000 by the
National Farmers Union of England and Wales The National Farmers' Union (NFU) is a member organisation/industry association for farmers in England and Wales. It is the largest farmers' organisation in the countries, and has over 300 branch offices. History On 10 December 1908, a meetin ...
, with the logo originally known as the Little Red Tractor, and also the British Farm Standard. It was launched on 13 June 2000. Around the time of the launch, the NFU found in a survey that 70% of the public had no idea what type of food their local farmers tended to produce. In 2005, the organisation kept its Red Tractor quality mark, but was renamed from "British Farm Standard" to the "Assured Food Standards". The company is
limited by guarantee In British, Australian, Bermudian, Hong Kong and Irish company law (and previously New Zealand), a company limited by guarantee (CLG) is a type of corporation used primarily (but not exclusively) for non-profit organisations that require legal pe ...
and permitted to operate without the word "limited" in its company name. In April 2009,
Cains Brewery Cains was a brewery in Liverpool, England, founded in 1858 by Robert Cain. The company merged with Peter Walker & Son in 1921 to form Walker Cains. Peter Walker & Son had a large brewery in Warrington so sold its Liverpool brewery to Hi ...
of
Liverpool Liverpool is a city and metropolitan borough in Merseyside, England. With a population of in 2019, it is the 10th largest English district by population and its metropolitan area is the fifth largest in the United Kingdom, with a popul ...
produced the first lager, Cains Export, to be accredited by the Red Tractor. Since June 2010, Carling cans of lager have displayed the logo, as the barley used has been certified.


Operations

All stages of food production are independently certified (inspected) to the Red Tractor standards before food can be labelled with the Red Tractor logo. The Red Tractor Farm Assurance scheme is divided in different sectors: * Pigs
Assured British Pigs
- 90% of British pig producers * Dairy
Assured Dairy Farms
- former National Dairy Farm Assured Scheme)
Beef and Lamb

Fresh produce
* Poultry
Assured Chicken Production
Members of the
British Poultry Council The British Poultry Council is the United Kingdom's national trade group for the Poultry, poultry meat industry, representing them in public relations, policy making and standardisation. Structure It is situated just ofSouthwark Street(A3200) ...
will produce poultry meat to the Red Tractor standard, meaning they are kept in more humane surroundings.) * Crops and sugar beet
Assured Combinable Crops Scheme
Processed Vegetable Growers' Association Red Tractor cover an extensive range of products, including meat and poultry, dairy products, breakfast cereals, and fruit and vegetables. Certification bodies the Red Tractor schemes work with include: * NSF-CMi in
Long Hanborough Long Hanborough is a village in Hanborough civil parish, about northeast of Witney in West Oxfordshire, England. The village is the major settlement in Hanborough parish. The 2011 Census recorded the parish's population as 2,630. History An i ...
*
SAI Global SAI Global is a multinational business services company based in Chicago, Illinois, United States. It offers risk management services, quality assurance audit and certification, auditor training, standards information services, and property service ...
in
Milton Keynes Milton Keynes ( ) is a city and the largest settlement in Buckinghamshire, England, about north-west of London. At the 2021 Census, the population of its urban area was over . The River Great Ouse forms its northern boundary; a tributary ...
(a spin off of
Standards Australia Standards Australia is a standards organisation established in 1922 and is recognised through a Memorandum of Understanding (MoU) with the Australian government as the primary non-government standards development body in Australia. It is a co ...
) *
Northern Ireland Food Chain Certification Northern may refer to the following: Geography * North, a point in direction * Northern Europe, the northern part or region of Europe * Northern Highland, a region of Wisconsin, United States * Northern Province, Sri Lanka * Northern Range, a ...
, based in
Lisburn Lisburn (; ) is a city in Northern Ireland. It is southwest of Belfast city centre, on the River Lagan, which forms the boundary between County Antrim and County Down. First laid out in the 17th century by English and Welsh settlers, with ...
*
Product Authentication International Product may refer to: Business * Product (business), an item that serves as a solution to a specific consumer problem. * Product (project management), a deliverable or set of deliverables that contribute to a business solution Mathematics * Prod ...
In 2009, around £10 billion of products were sold bearing the logo. A
royalty fee A royalty payment is a payment made by one party to another that owns a particular asset, for the right to ongoing use of that asset. Royalties are typically agreed upon as a percentage of gross or net revenues derived from the use of an asset o ...
is charged to bear the logo. The
union flag The Union Jack, or Union Flag, is the ''de facto'' national flag of the United Kingdom. Although no law has been passed making the Union Flag the official national flag of the United Kingdom, it has effectively become such through precedent. ...
displayed as part of the Red Tractor logo gives a guarantee that the produce was farmed, processed and packed in the United Kingdom. To qualify as "farmed", animals must be born, reared and slaughtered in the UK. This is in contrast to a simple union flag logo without the Red Tractor, which is often used to simply denote UK based processing. A BBC investigation in 2013 revealed that there was a less than 1 per cent chance that a pack of
Tesco Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in Welwyn Garden City, England. In 2011 it was the third-largest retailer in the world measured by gross revenues and the ninth-largest in th ...
pork chops labelled as British came from the British Isles.


Environmental limitations

The mark does not offer any guarantee the products have been produced in an environmentally sustainable way. The scheme's website notes that farmers only use products like pesticides and fertilisers if this is "absolutely necessary" for crop health. In July 2022, a joint investigation by
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
and
The Bureau of Investigative Journalism ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
tested several Red Tractor approved pork products including joints, chops and mince. Ten percent were found to be infected with
enterococci ''Enterococcus'' is a large genus of lactic acid bacteria of the phylum Bacillota. Enterococci are gram-positive cocci that often occur in pairs (diplococci) or short chains, and are difficult to distinguish from streptococci on physical charac ...
bacteria "that has showed resistance to a “last resort” antibiotic used to treat serious illnesses in humans".


Animal abuse

From 2018 onwards, the scheme has been subject to increased media scrutiny after multiple organisations captured routine animal abuse happening at Red Tractor assured farms. In July 2018 several UK media publications revealed serious cases of animal abuses at several farms that had passed recent inspections by the Assured Food Standards scheme. In June 2019, three poultry farms in Lincolnshire belonging to
Moy Park Moy Park is a Northern Ireland based poultry meat producer, the largest meat producer in Northern Ireland, with operations in the Republic of Ireland, France, Great Britain and the Netherlands. One of the 15 biggest food companies in the United K ...
were found to be keeping animals in "utterly dismal conditions" where chicken carcasses were left to rot in sheds holding up to 30,000 birds. The farms, which supply meat to major British supermarkets like
Tesco Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in Welwyn Garden City, England. In 2011 it was the third-largest retailer in the world measured by gross revenues and the ninth-largest in th ...
and
Sainsbury's J Sainsbury plc, trading as Sainsbury's, is the second largest chain of supermarkets in the United Kingdom, with a 14.6% share of UK supermarket sales. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company wa ...
, were all certified under the Red Tractor scheme. In August 2019, Hogwood Farm in Warwickshire was suspended from the Red Tractor scheme after videos obtained by animal rights charity Viva! emerged showing "terrified pigs struck with metal riding crops and hand tools" and "dead pigs dumped into rotting piles". Tesco suspended their relationship with the farm. In August 2020 a pig farm in Leicestershire was dropped from the Red Tractor scheme after undercover footage showed sick pigs being left to die, painful conditions that had been left untreated and others with acute malnutrition. In September 2020, an investigation into a chicken farm that supplied Tesco found fast growing birds that were in chronic pain and others that could barely stand up. Avara Foods, which owns the farm, said an internal investigation was carried out which "didn't highlight any welfare concerns". In March 2021,
Dispatches (TV programme) ''Dispatches'' is a British current affairs documentary programme on Channel 4, first broadcast on 30 October 1987. The programme covers issues about British society, politics, health, religion, international current affairs and the environme ...
went undercover at a Moy Park chicken site. They found birds with "horrific injuries" and guidance issued to kill chicks deemed "lame" or "too small". Over 4000 chicks died or were culled during the 11 days of filming. In May 2021, a Red Tractor certified pig farm in Aberdeenshire was suspended after secretly filmed videos showed piglets deemed too small or too weak for the abattoir being hammered to death by farm workers or being swung against a concrete floor to be killed. In June 2021, footage was filmed at a pig farm in Yorkshire showing dying pigs left to rot among living and workers kicking animals too crippled to stand. The farm was removed from the Red Tractor schema and dropped by Tesco, Asda, Sainsburys and Morrisons. In July 2021, secret cameras captured chickens that had died of thirst and dead birds left to rot at three Red Tractor approved sites. The chickens were being supplied for major British retailers including Tesco, Sainsbury, Lidl and KFC. In October 2021, the animal rights charity Viva! found "dead and wounded" turkeys amongst living ones at a farm that supplies Sainsbury's. In late 2021, undercover footage was shot on a Red Tractor assured farm by the
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...
's investigative documentary series ''
Panorama A panorama (formed from Greek πᾶν "all" + ὅραμα "view") is any wide-angle view or representation of a physical space, whether in painting, drawing, photography, film, seismic images, or 3D modeling. The word was originally coined in ...
''. Farmers were filmed beating cows with spades, dragging lame cows out of sheds using tractors and separating calves from their mothers. In April 2022, undercover footage was shot at a Red Tractor approved chicken farm operated by Moy Park. The location had been used as a paid promotion for
KFC KFC (Kentucky Fried Chicken) is an American fast food restaurant chain headquartered in Louisville, Kentucky, that specializes in fried chicken. It is the world's second-largest restaurant chain (as measured by sales) after McDonald's, with 2 ...
months earlier. Conditions were vastly different from those previously pictured, with many instances of "severe overcrowding and dead birds". In May 2022, the animal rights charity Viva! placed hidden cameras in a Red Tractor assured duck farm operated by Quack Duck Eggs. Released footage showed workers abusing ducks, as well as infestations of rodents and maggots. In response to the footage
Co-op Food Co-op Food is a brand used for the food retail business of The Co-operative Group in the United Kingdom. Prior to reintroducing the brand in 2016, the group used " The Co-operative" branding, which is still used by a number of consumers' co- ...
suspended the farm as a supplier. In June 2022, an as yet unknown disease emerged in pigs at a Red Tractor assured farm in Norfolk. Covert drone footage captured by energy firm
Ecotricity Ecotricity is a British energy company based in Stroud, Gloucestershire, England, specialising in selling green energy to consumers that it primarily generates from its 87.2 megawatt wind power portfoliothe company prefers the term windmill rat ...
showed farm workers shooting at disease ridden pigs with many animals dying in front of each other. The energy firm said "Again and again, we see evidence of the most awful treatment of animals on farms. Some of it is allowed by the rules (incredibly), some of it is not". In July 2022, an article published in The Independent alleged goats where being subjected to "violence and neglect" under the Red Tractor label. Hidden cameras captured goats so lame they were unable to walk and piles of dead goats left to rot outside a Delamere Dairy farm. In August 2022, industry whistle-blowers claimed millions of Red Tractor assured factory farm chickens had "died slowly of heat exhaustion" after inadequate ventilation and cooling during the
2022 United Kingdom heat wave The 2022 United Kingdom heatwaves were part of several heatwaves across Europe and North Africa. The United Kingdom experienced three heatwaves; the first was for three days in June, the second for three days in July, and the third for six days ...
. The Department for Environment, Food and Rural Affairs said it was "deeply concerned" about the issue and that the sheer scale of the mortalities had prompted an investigation by officials. In October 2022, The Belfast Telegraph reported a Red Tractor assured pig farm was facing 3 counts of causing unnecessary suffering to animals. An inspection by
Department of Agriculture, Environment and Rural Affairs The Department of Agriculture, Environment and Rural Affairs (DAERA) is a government department in the Northern Ireland Executive, the devolved administration for Northern Ireland. The minister with overall responsibility for the department i ...
found conditions to be unsanitary with pigs living in their own feces and several dead piglets that had succumbed to bacteria infections. In December 2022, footage shared with The Independent showed pigs that were "given electric shocks, hit, kicked and thrown as they were loaded onto lorries" at several Red Tractor assured farms. In January 2023, an investigation by Viva! found cows that were emaciated, lame and struggling to walk on a Red Tractor approved farm that supplies Costa Coffee. The animals were handled roughly, with one being hit in the udder and others being slapped or having their heads pushed. In March 2023, footage emerged showing farmers kicking and slapping pigs at a Red tractor assured farm. The animals were being cannibalised alive with farmers taking up to 13 hours to remove dead ones from sheds. Bins were filled with rotting pig corpses.


See also

*
Food Standards Agency , type = Non-ministerial government department , nativename = , nativename_a = , nativename_r = , logo = Food Standards Agency.svg , logo_width = , logo_caption = , seal = , seal_width = , seal_caption = , picture = , picture_width = , ...
*
Little Red Tractor ''Little Red Tractor'' is a British children's television series produced by The Little Entertainment Company and was co-produced by Entertainment Rights for the first two series. The ten-minute episodes were broadcast in the United Kingdom by ...
, a children's cartoon on
CBeebies CBeebies is a British free-to-air public broadcast children's television channel owned and operated by the BBC. It is also the brand used for all BBC content for children aged 6 years and under. Its sister channel CBBC is aimed at older childr ...
*
Soil Association The Soil Association is a British registered charity. The organisation activities include campaigning – against intensive farming, for local purchasing and public education on nutrition – and certification of organic foods. It was establis ...
- certificates British organic food *
Sugarwise Sugarwise is the international certification authority for sugar claims on food and drink. It assesses foods and beverages on the basis of their sugar claims. The authority certifies and allows use of its logo on products with no more than 5g o ...
- certificates sugar claims in food and drink *
United Kingdom Accreditation Service The United Kingdom Accreditation Service (UKAS) is the sole national accreditation body recognised by the British government to assess the competence of organisations that provide certification, testing, inspection and calibration services. It ...
*


References

{{reflist


External links


Red Tractor

Red Tractor Assurance and Farm and Processor information
Agricultural organisations based in England British food and drink organisations Farm assurance Food industry trade groups Food safety organizations Industry trade groups based in England Organisations based in the City of Westminster Organizations established in 2000 Organisations based in Surrey